While the news media continue to focus on the problems of Africa . . . its struggle with starvation, drought, disease and civil unrest (to name just a few), James Makawa wants Africa to be seen by the rest of the world in the best possible light. The broadcaster and co-founder of The African Channel aims to create the first high-definition programs from Africa for global consumption.
“I am going to grab a hold of this continent, put a nice bow around it and change the perception of this beloved continent in a classy, classy way,” Makawa explains. The Africa Channel has been bringing positive stories from the continent to millions of channel subscribers in the U.S., the UK and Caribbean since 2005.
From world leaders to the lifestyles and culture of the continent, Makawa is committed to promoting the continent as much as possible. “We all know Africa is the cradle of mankind,” he continues. “This is a vibrant, vibrant place. It has its problems, it has its challenges just like any other place on the planet. Some more complex. But this is a place that is just so rich, vibrant, promising.”
If more people shared Mr. Makawa’s vision, imagine the possibilities!
Tuesday, November 10, 2009
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